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BlueStar Nation is the podcast that tackles the hot topics, trends, and emerging technologies impacting the specialty IT reseller channel, software companies, MSPs, and hardware manufacturers. Hosted by John Martin & Dean Reverman. Tell us what YOU want to hear about: nation@bluestarinc.com
Episodes

Oct 23, 2025
Oct 23, 2025
1 hr 19 min
It's spooky season, so we're revisiting last year's Halloween episode where we riff on all things tricks and treats!
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Originally released October 31st, 2024
In honor of a Halloween release, we're talking about the spooky season with special guests Sam Hughes and...the Ghostface killer from Scream? (It's Sarah Schlueter!) What are some movies/TV shows that have scared us? Favorite Halloween costumes? What technology scares us? Best candy? It's the episode so packed that Dean could only say, "Oh."
TEConnecting with us:
Sarah - The story behind Spirit Halloween
Sam - Digital literacy in an age of misinformation
Dean - Stem-cell therapy for diabetes
John - Evil on Paramount Plus
Keep in Touch!
Email - nation@bluestarinc.com
LinkedIn - https://www.linkedin.com/company/blue-star
Subscribe to the BlueStar Nation Newsletter - https://nation.bluestarinc.com/#subscribe
Sponsored by:

Oct 16, 2025
Oct 16, 2025
58 min
We'll be back later this month with the results of a survey on warehouse and manufacturing automation, making this a great time to revisit this conversation about addressing human work and augmentation alongside technology.
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Originally aired March 27, 2025
Supply chain jobs in warehouses, manufacturing, and delivery continue to face a challenging labor market. At the same time, costs remain high, and consumer demands create more pressure to make, distribute, and deliver products quickly. That’s where automation technology has come in to help, but it’s not a total replacement for people, which makes it essential to understand the human element as well. Today, Newcastle’s Kevin Ledversis & Honeywell’s Kelley Wood are sharing their thoughts on the topic. What’s changed about labor post-pandemic? What are supply chain businesses saying about automating their workforce? Is AI a game-changer or a new complication in balancing workforce efficiency and productivity?
Around the Nation: Explore Industries & Technologies at BlueStarInc.com
#VARValue - Newcastle & Honeywell put a lot of thought into how technology helps and augments people, even as they also lean into automation and AI. How has that helped you grow, and what lessons can VARs take away from your approach?
On Our Radar
Kevin - Future shopping experiences at NRF
Kelley - The ARK robo-kitchen
Dean - 2025 predictions...from 100 years ago
John - Mining the moon
Keep in Touch!
Email – nation@bluestarinc.com
LinkedIn - https://www.linkedin.com/company/blue-star
Subscribe to the BlueStar Nation Newsletter - https://nation.bluestarinc.com/#subscribe
Sponsored by:

Oct 9, 2025
Oct 9, 2025
1 hr 6 min
It's time to dig into more fascinating topics, surveys, thought pieces, and lists to get you through your next awkward chat around the coffee maker, waiting for a virtual meeting to start, or to impress your friends and family.
Have an idea for renaming the TEC Bytes episodes? Send your suggestion to nation@bluestarinc.com, and you could win $100!
Topics:
- Helicopter parents
- No meeting weeks
- Most common jobs - 90s vs. now
- Ranking James Bond movies
- Concert ticketflation
- The best countries in the world
- Uber's lost and found
- Top-selling beer
Around the Nation: BlueStar Academy - Launching Q1 2026
On Our Radar
Dean - The most beautiful English words
John - Is your phone listening to you? (No, but it's even worse)
Keep in Touch!
Email – nation@bluestarinc.com
LinkedIn - https://www.linkedin.com/company/blue-star
Subscribe to the BlueStar Nation Newsletter - https://nation.bluestarinc.com/#subscribe
Sponsored by:
Elo + Epson KDS

Oct 2, 2025
Oct 2, 2025
57 min
VARTECH 2025 made the most of its location at the Atlantis Resort in the Bahamas, offering two packed days of networking, new technologies to explore, insightful education, and fun-filled evenings. Our theme, "Join the Quest," encouraged attendees to come together in partnership and accept the challenge of finding bold new solutions to their customers' problems. From a memorable opening featuring keynote Zack Kass to bold discussions about why now is the time to make AI part of your business, VARTECH had something for everyone. This week, we're reflecting on the show, what we saw and heard, and what you can learn even if you didn't attend.
Follow us on YouTube and bookmark our VARTECH page to see videos and recaps from the show!
Around the Nation: Watch our 2026 Retail Intelligence Briefing with IHL Group
On Our Radar
Dean - Outdoor exercise is superior to the gym
John - Is Popular Mechanics okay?
Keep in Touch!
Email – nation@bluestarinc.com
LinkedIn - https://www.linkedin.com/company/blue-star
Subscribe to the BlueStar Nation Newsletter - https://nation.bluestarinc.com/#subscribe
Sponsored by:

Sep 25, 2025
Sep 25, 2025
1 hr 10 min
"I think customers have gone from RFID-curious to RFID-serious," says RedBeam VP of Sales Kevin Keith, reinforcing an ongoing trend of RFID growth and investment. He's joined this week by Solutions Architect Kyle Stanford to explain why the need is at an all-time high for resellers and integrators to build out their RFID business. What tips do they have for qualifying an RFID opportunity over traditional barcoding? How do we prove ROI? What industries and use cases are prime for adoption? What should you expect out of partners like RedBeam?
Check out RedBeam's RFID YouTube series!
Around the Nation: BlueStar Connectivity
#VARValue - Learn about the importance of middleware and RedBeam RFID. How are they helping VARs accelerate their existing RFID business or get started?
On Our Radar
Kyle - Hitachi's "smart dust"
Kevin - AI search
Dean - Non-invasive brain-computer interface
John - Competitive spreadsheeting
Keep in Touch!
Email – nation@bluestarinc.com
LinkedIn - https://www.linkedin.com/company/blue-star
Subscribe to the BlueStar Nation Newsletter - https://nation.bluestarinc.com/#subscribe
Sponsored by:

Sep 18, 2025
Sep 18, 2025
59 min
Next week, we'll be talking to our friends at Redbeam about Accelerating Your RFID Sales, so we thought we'd revisit last year's panel discussion on the trends pushing RFID forward, top use cases, and best practices.
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Originally released June 20th, 2024
We recorded another live episode with a panel of RFID experts (Zebra’s Eric Malmed, DecisionPoint’s Steve Weiss, & RFID4U’s Archit Dua) and an eager audience. What trends and technology innovations are moving the RFID market? What recommendations or best practices can help VARs sell RFID to SMB customers? What are some specific use cases for RFID in warehousing and retail? It’s the episode that forces everyone to answer, “Is this the Year of RFID?”
Get your Zebra Refresh Report! https://reach.bluestarinc.com/refreshthebase
#VARValue - Questions from the audience!
TEConnecting with us:
Archit - Apple WWDC
Eric - Tech in sports
Steve - Robotics
Keep in Touch!
LinkedIn - https://www.linkedin.com/company/blue-star
Subscribe to the BlueStar Nation Newsletter - https://nation.bluestarinc.com/#subscribe
Sponsored by:

Sep 11, 2025
Sep 11, 2025
1 hr 5 min
We're busy planning and executing VARTECH 2025 this week, so enjoy a couple of classics from the archives, starting with this one, recorded at last year's show. No live episode this year, but follow BlueStar on LinkedIn to keep up with all of the fun, cool tech, and new ideas we're sharing there.
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Originally released Sep 26, 2024
Once again, we took our show on the road to VARTECH in Orlando, Florida, to discuss websites, social media, and how they can impact your business. James Korte gives us a breakdown of what "good" websites should contain and what they should do. What are some common pitfalls and mistakes? Is there a right way to do social media? Finally, we wrap up by gently critiquing some sites submitted by our audience.
#VARValue - Check out the sites we reviewed!
- https://www.digi-trax.com/
- https://www.posperpanama.com/ (Now updated and excellent!)
Check out the YouTube video to follow along with our website reviews: https://youtu.be/xDtuNQXAvTA
TEConnecting with us:
James - Runway AI video
Dean - Bark Air
John - Are restaurant kiosks leading to smaller orders?
Keep in Touch!
LinkedIn - https://www.linkedin.com/company/blue-star
Subscribe to the BlueStar Nation Newsletter - https://nation.bluestarinc.com/#subscribe
Sponsored by:

Sep 4, 2025
Sep 4, 2025
1 hr 30 sec
Distracted driving has been exacerbated with the widespread use of mobile devices, which constantly beckon to be looked at, touched, and interacted with. For enterprises that deploy drivers to deliver products or services, or operate internal vehicles such as forklifts, these distractions can lead to costly lawsuits, liabilities, and an inability to obtain insurance. This week, we're joined by Ted Chen, CEO of LifeSaver Mobile, a company that helps enterprises customize employee access to their devices while driving and on the job. What does "locking down" a mobile device actually mean? How can this benefit resellers with customers using devices they didn't sell? How does connectivity fit into this conversation (Jim Hilton is here with that answer!)? Don't skip this episode...doing so could cause an accident!
Around the Nation: Follow us on LinkedIn & YouTube
#VARValue - How is LifeSaver Mobile working with VARs to give them a recurring revenue source, even if their customers are still committed to consumer devices?
On Our Radar
Ted - AI search & virtual first downs for football
Jim - Satellite connectivity
Dean - Quantum communications
John - The world's deepest hotel
Keep in Touch!
Email – nation@bluestarinc.com
LinkedIn - https://www.linkedin.com/company/blue-star
Subscribe to the BlueStar Nation Newsletter - https://nation.bluestarinc.com/#subscribe
Sponsored by:

Aug 28, 2025
Aug 28, 2025
53 min
Planned obsolescence and routine replacement cycles are common in the consumer electronics industry. Those concepts also infiltrate enterprise hardware, undermining the notion that business equipment should be rugged, durable, and suitable for years of day-to-day use. If you're eager to swap out mobile computers, POS devices, printers, and other hardware when a new version is released, are you doing your customers (and your business) a disservice? That's the premise of this week's episode featuring Logic Controls' Engineering Director, Paul Peralta & CEO Brian Wheeler. What are end-users saying about buying enterprise vs. consumer? How does longevity factor into designing & selling solutions? How does Logic Controls factor software and evolving OS platforms into its products?
Around the Nation: ISVs on Tap
#VARValue - What is Logic Controls' approach to longevity and performance? What do you do differently to ensure that VARs feel secure selling your products?
On Our Radar
Paul - Photonic processing
Brian - College football
Dean - The end of AOL dialup
John - Nostalgia for the music of our teen years
Keep in Touch!
Email – nation@bluestarinc.com
LinkedIn - https://www.linkedin.com/company/blue-star
Subscribe to the BlueStar Nation Newsletter - https://nation.bluestarinc.com/#subscribe
Sponsored by: Logic Controls Durable Solutions

Aug 21, 2025
Aug 21, 2025
1 hr 3 min
In two weeks, we'll be focusing on fleet & deliver driver safety and technology to minimize distractions. In preparation, we thought it would be helpful to revisit the importance of reliable, enterprise-ready connectivity to enable such solutions. Enjoy!
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Originally published March 13, 2025
Mobile computing, IoT, AI, RFID, robotics, mPOS…the future of enterprise technology is exciting, to be sure. Still, it’s only as good as the networks connecting these devices and transmitting all that data for analysis and action. Networking and connectivity solutions may not currently be part of your portfolio, but if you desire to be THE trusted provider for your customers, they should be. Today, we’re talking to iONLINE’s Dave Farquharson & industry vet (now a BlueStar colleague) Jim Hilton to help you understand the connectivity landscape, the importance of multi-carrier interoperability, how to approach selling network solutions, and how to find and win opportunities.
Check out our new Connectivity Services site!
#VARValue - What is iONLINE looking for in the channel, and how do they help resellers find opportunities, win business, and overcome networking hurdles?
Around the Nation: The 2U Tour is coming to a city near you!
On Our Radar
Dave - Waymo and AI
Jim - Robotics
Dean - AI couples therapy?
John - The "city-killer" asteroid (that's no longer a concern?)
Keep in Touch!
Email – nation@bluestarinc.com
LinkedIn - https://www.linkedin.com/company/blue-star
Subscribe to the BlueStar Nation Newsletter - https://nation.bluestarinc.com/#subscribe
Sponsored by:
