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BlueStar Nation is the podcast that tackles the hot topics, trends, and emerging technologies impacting the specialty IT reseller channel, software companies, MSPs, and hardware manufacturers. Hosted by John Martin & Dean Reverman. Tell us what YOU want to hear about: nation@bluestarinc.com
Episodes
Thursday Aug 07, 2025
Thursday Aug 07, 2025
We're getting scrappy this week to nerd out over marketing practices that don't require big budgets or large staffs. OrderCounter's Crystal Barrineau suggested this topic and volunteered her expertise as a scrappy marketer! Our own James Korte joins her for a valuable conversation about why marketing matters, real examples of simple-but-effective campaigns, and how to turn who you already are into a brand. It's the episode that's collecting Monopolists' Tears.
Around the Nation: Check out the BlueStar Webinar series!
#VARValue - How do OrderCounter's scrappy marketing strategies help them connect with channel partners and end users?
On Our Radar
Crystal - The Astronomer CEO Coldplay scandal
James - ChatGPT agent & ElevenLabs
Dean - Sweaty corn
John - Artificial blood
Keep in Touch!
Email – nation@bluestarinc.com
LinkedIn - https://www.linkedin.com/company/blue-star
Subscribe to the BlueStar Nation Newsletter - https://nation.bluestarinc.com/#subscribe
Sponsored by:
Elo I-Series Steel
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